Retail Price Monitoring and Optimisation

Retail Express equips you with cutting-edge retail price optimisation software which helps to streamline pricing strategies and drive profitability. AI-powered price optimisation allows you to automatically adjust prices based on demand, competitor activity, and cost changes. Dynamic rules-based pricing strategies help you break down rules at the brand, category, supplier, or competitor level. Retail Express’ pricing solution packs a big punch and includes:

• AI-Driven Pricing Module

  Take control of everyday pricing with an AI-driven pricing module built to deliver profit, consistency and speed. Retail Express connects SKU-level pricing with category management, promotion management, supplier collaboration and media strategy: a single strategic solution to bring unity to your retail activities and resolve conflicts and constraints.

  Advanced retail price monitoring, supported by real-time POS integration, allows you to respond instantly to cost changes, maintain margin, and position products above, below or in line with competitors. AI/ML modelling, simulation tools and pricing analytics work together to optimise regular and promotional pricing simultaneously, while clearly highlighting demand impact.

  Make the most of confident, data-driven retail pricing optimisation that keeps you aligned to live market conditions and commercial objectives, delivering measurable ROI and sustained gross margin return on investment.

• Competitive Pricing Comparison / Advanced Pricing Comparison

  Strengthen your competitive pricing strategy with advanced pricing comparison built for real retail complexity. Analyse pricing across your margins and markup, supplier RRPs and competitor positioning, category targets and product relationships. Make sure every decision reflects the full commercial picture, and boost the lines that matter with volumetric analysis of high-impact SKUs and categories.

  Retail Express supports detailed comparison across brands, pack sizes, categories and sales velocity, enabling consistent pricing across your entire range. Define clear differentials against competitors, while accounting for price sensitivity and elasticity.

  Whatever your strategy, integrated pricing analytics ensure you balance competitiveness, margin and performance, driving smarter controlled price optimisation across your entire portfolio.

• Automated Pricing Rules Engine

  Turn strategy into action with an automated pricing rules engine designed for speed, control and scale. Set pricing rules across margin, cost, competitor positioning, category hierarchy and product velocity, protected by built-in thresholds and guardrails to protect GMROI and pricing integrity.

  Rules are prioritised and sequenced within a governed workflow, allowing the engine to evaluate conditions step-by-step before suggesting a price change – or rejecting it if core criteria are not met. Triggered by competitor price updates or cost changes, Retail Express enables real-time response, batch processing, and seamless POS execution, all while keeping control in your hands.

  This is powerful pricing automation that reduces manual effort, enforces consistency and keeps every decision aligned to your pricing strategy.

• Predictive Lifecycle Pricing

  Optimise pricing at every stage with predictive lifecycle pricing powered by elasticity demand models. Capturing the interaction between price, promotions and merchandising activity enables you to see the future and make accurate forecasts of the way your decisions will impact demand, revenue, and GMROI.

  Test pricing scenarios in advance, refine strategies, and move with confidence as conditions evolve. Whether launching new products or managing mature categories, Retail Express helps you align pricing with demand signals, category roles and performance targets. Support for Hi-Low, EDLP and hybrid strategies ensures flexibility.

  Stay competitive, responsive and commercially precise across the full product lifecycle with continuous, data-driven retail price optimisation.