Black Friday: How can algorithmic retailing ensure a successful event?
3 min read | Ed Betts, General Manager Retail Lead Europe, Retail Express Worldwide activity surrounding Black Friday has never been stronger. Over 53% of US consumers plan to make a purchase[1] while UK consumers are expected to spend £8.71 billion[2] over the 2022 Black Friday weekend. It’s an event which represents a huge opportunity to drive up customer numbers and generate sales. But first must come …
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